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Leveraging Social Media to Bootstrap Your Business

According to We Are Social, over 1 million new active users join the world of social media every day. With numbers like that, it’s no surprise that more and more businesses and digital marketers are incorporating social media into their advertising strategy. If you are starting or own a business, leveraging social media is the fastest

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Be Creative When Seeking Your Initial Investors

Being a first-time entrepreneur is a lot like being a teenager trying to open a credit card on their own for the first time. Regardless of how smart, trustworthy, and responsible you are, nobody wants to be the first to take you on. Just as many banks won’t even open a person’s application without a

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6 Steps to Help Turn Your Idea Into a Product

If nobody followed through with their ideas, everything around us would be completely different. Many of us take the role of innovation for granted in our lives. The products that we use on a daily basis–our smartphones, our household items, etc.–all stemmed from an idea. Many people have ideas. If you have gotten this far

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Running Your Business from a Laptop

Offices have become somewhat obsolete. The desire to work from home combined with significantly lower operating costs for businesses have led to a significant rise in the population of remote workers and diversification of distributed businesses. Over the past few years, we have seen a major shift in the development of apps for the “office.” The primary

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